Media/Social Media Training and Presentation Coaching

Giving you the tools to maintain command and tell your story in today’s media landscape

Since 2009 we’ve conducted well over 100 media training sessions – from one-on-one meetings with executives, professional athletes, entertainers and coaches to presentations before pro and college sports teams and corporate groups. Each session is customized to address the specific issues facing the client and emphasizes the influence of citizen journalism and social media on today’s media landscape.

KSC presentations are fast-paced, interactive and loaded with instructive videos, relevant real life examples and entertaining stories. We demonstrate how with the right mindset and preparation time, you can maintain command of any interview or Q&A session.

Before sitting down for a media interview or conducting an employee town hall, we review your messaging and provide the tools you need to effectively stay on message and tell your story in a way that connects with the audience and drives results. We’ll teach you how to handle the difficult questions, as well as ensuring you have a crisp answer for the easy questions that are important opportunities to drive your message. We’ll enable you to practice on-camera in both one-on-one and mock press conference formats. We’ll cover print and radio interview techniques and offer guidance on how to most productively use Twitter, Facebook, Instagram and other social media platforms.

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1-Hour Social Media Workshops & Webinars

Every day companies and universities see their hard-earned reputations and brands undermined — and even damaged — by the social media conduct of their employees and students. Our fun social media workshops and webinars: 

  • Give our clients the tools to use social media with a purpose: To connect and engage with a targeted audience while establishing and protecting their personal brands.
  • Through the use of entertaining case studies, we help our clients learn from the mistakes of others and benefit from the best practices of today’s social media stars.

Our training also provides helpful professional development. For young staffers and students, the stakes are high for social media missteps. Our coaches not only help our corporate and higher education clients protect their brands, but we help their people use the platforms in way that builds and enhances their personal brands.

The KSC team of coaches includes Jonathan Brownfield, who has been recognized on multiple digital media “40 Under 40” lists while building a attracting more than 14,000 followers on Twitter.

Giving you the confidence to deliver presentations that are memorable and meaningful to your audience

Whether you are called upon to deliver keynote addresses and speak on industry panels or just want to do a better job running your staff meeting, we can help you connect with your audience and deliver a memorable message.

Our approach, which centers on simplicity and the power of storytelling, is based on showing you how to use five easy steps:

  • Start with your audience
  • Develop a structure that helps them stay engaged
  • Connect with an attention-getting opening
  • Make your two or three key points
  • Leave the audience with a call to action

We’ll show you how to make the most of your post-speech Q&A sessions, discuss the impact of the real-time use of social media during your presentations and cover the “Dos and Don’ts” of PowerPoint. We’ll also explain the best ways to practice your remarks, including, if relevant, the use of a Teleprompter.

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